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10 Startup Shortcuts That Will Be Back To Haunt You

I’ve been advising and mentoring startups and growth companies for years, and find myself always pushing them to try something new, for the sake of growth and survival. When you try new things, you make mistakes, and I’ve seen many. Smart companies learn from their own mistakes, but some don’t pay enough attention to other […]
Martin Zwilling
Martin Zwilling , Founder and CEO , Startup Professionals
29 Dec 2013

What is the maximum amount of money a pre-revenue mobile Internet startup can expect to raise from the VCs?

To start with, a pre-revenue mobile company cannot expect to raise anything from “the VCs”. Venture capital funds invest in only one out of every 400 companies seeking funding, so the odds of your particular startup getting funded are astronomically against you. Next, venture capital funds invest primarily in later stage companies that have already shown significant indications of success (known […]
David S. Rose
David S. Rose , Founder and CEO , GUST INC.
26 Dec 2013

Do venture capital firms or private equity funds offer debt financing for startups?

The direct answer to your question is NO, VC and PE funds do not provide debt financing for any companies. Their entire business model is based on investing in companies that can potentially offer very high returns. For venture capital, this is typically ten times the invested capital, and those returns can only be achieved through equity appreciation, not […]
David S. Rose
David S. Rose , Founder and CEO , GUST INC.
22 Dec 2013

7 Questions Test Entrepreneur Focus Before Funding

The first question most people seem to ask when contemplating a new startup is where they will get investor money. That’s certainly a valid question, but all the money in the world won’t make your business work if you don’t have a plan to use it, or hate what you are doing. I suggest that […]
Martin Zwilling
Martin Zwilling , Founder and CEO , Startup Professionals
22 Dec 2013

Series Seed or Convertible Note? Which one is more founder friendly? Which one do investors prefer?

There is not a definitive answer to this, because a good lawyer can write terms into either one to make one or the other preferable to one or the other party. That said, the primary entrepreneur-friendly reason for doing a Convertible Note (and the reason that no serious investor under regular circumstances will therefore do an uncapped […]
David S. Rose
David S. Rose , Founder and CEO , GUST INC.
19 Dec 2013
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