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Why Your Common Stock Grants Need Vesting Schedules (Even If You’re Solo)

Vesting schedules aren’t just a formality—they’re a fundamental part of building a strong, aligned founding team. Investors expect them, they help protect your cap table, and they ensure that equity is fairly distributed over time.
Ryan Nash
Ryan Nash , COO , Gust INC
17 Mar 2025

Leave some room at the (cap) table, you’re probably going to need it.

For most startups, issuing between 60% and 80% of the total authorized shares of Common Stock is a good rule of thumb that balances founder ownership with flexibility to bring on additional contributors and minimizes Delaware franchise tax.
Peter Swan
Peter Swan , CEO , Gust INC
10 Mar 2025

🚀 Gust Mission Control Founder Spotlight: Tim Wolter, Founder of SafetyVue 🦺

Through grit, ingenuity, and relentless problem-solving, Tim has built a company tackling one of the construction industry's most pressing challenges: preventing accidents before they happen. This is his story.
Sarah Rothenberg
Sarah Rothenberg , Gust INC
3 Mar 2025

Creating an AI Startup Pitch: Standing Out in a Tsunami of Ideas

I’ve seen and worked on countless wrapper decks and time and time again I see some common mistakes from founders looking to fundraise. Luckily, it’s not too hard to mitigate the most glaring pitfalls and create a winning pitch.
Stefan Kwiecinski
Stefan Kwiecinski , Pitch Wizard & Founder , Superslates
10 Feb 2025

Startup Taxes and Handling Early Money

In the turbulent journey of entrepreneurship, dealing with taxes seems the furthest of priorities, however, understanding just enough of the intricacies of taxes and accounting can save you a lot of hassle and money. In Q1 we do a lot of extra programming around tax and compliance to help founders find the balance between preparedness and growing the business. Here’s a quick guide, and an accompanying video explaining more.
Peter Swan
Peter Swan , CEO , Gust INC
4 Feb 2025
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