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How would you break down the process of raising an angel round of investment in 5-10 steps?

1. Understand your business. It sounds obvious, but the majority of entrepreneurs who pitch me have obviously never thought through many of the major issues surrounding their companies.  You should know EVERYTHING about your business, product, customers and competition. You should know every metric regarding customer acquisition, conversion and retention. You should have a crystal clear understanding […]
David S. Rose
David S. Rose , Founder and CEO , GUST INC.
27 Dec 2012

4 Startup Tenets for Extreme Focus on Customers

New product startups rightfully begin with a heads-down focus on creating the ultimate product – whether it’s a new technology, a new look and ease of use, or a new low-cost delivery approach. Most then add customer service at the rollout, but very few really understand what it means to be truly customer centric, and […]
Martin Zwilling
Martin Zwilling , Founder and CEO , Startup Professionals
24 Dec 2012

What is the ratio of equity received for sweat equity vs. cash investment in a new venture?

There is no specific ratio between “sweat equity” and cash in a venture, and that’s actually not a good way to think about the issue. The bottom line is that cash is cash is cash, and everything else is “not cash”. The reason is that cash is fungible, which means it can be interchanged for […]
David S. Rose
David S. Rose , Founder and CEO , GUST INC.
20 Dec 2012

Startup Map & Trends Analysis – November 2012

For November 2012 we are noticing an interesting trend of product ready companies declining, while concept stage companies are rising. This trend is mostly led by a decrease in product ready internet web service companies in the US, Canada, Spain and the United Kingdom, and with an increase in concept stage companies in Spain, India, […]
Romain Debordeaux
Romain Debordeaux , Analytics Manager , GUST INC.
19 Dec 2012

On Why We’re Pivoting from Mobile-first to Web-first

Consider this (emphasis is mine): Ads are the Internet’s tax on users who want free apps and websites. Allmost all free apps and services have ads. Ad-supported companies are akin to the government in the sense that they are both really good at finding ways to charge you without it seemingly coming out of your […]
Tim Berry
Tim Berry , Founder , Palo Alto Software
18 Dec 2012
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