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Startup Strategies: The Strategic and Financial Significance of Intellectual Property

A Founder’s First Key Decision Is The Business Name

First things first – your startup needs a name! This may seem a silly and frivolous task, but it may be the most important decision you make. The name of your business has a tremendous impact on how customers and investors view you, and in today’s small world, it’s a world-wide decision. Please don’t send […]
Martin Zwilling
Martin Zwilling , Founder and CEO , GUST INC.
30 Mar 2014
Difference Between Incorporation Company Formation Hero 035c8aac8408156511c101d5e674a35699ae0f8192282688d2b5e254b1bd291e

How does one go about becoming a Venture Capitalist?

As Ryan Lackey noted, having a lot of money is essentially irrelevant in this context of how to become a venture capitalist, because that is not the way venture capital works. A venture capitalist (colloquially known as a VC) is a professional money manager who gets paid to manage *other* people’s money, not his or her own. […]
David S. Rose
David S. Rose , Founder and CEO , GUST INC.
27 Mar 2014
Importance Of Being Connected To The Right Lawyer 19b40253621670f0ad1f91895285a6afc9f3c0bb0c10c2164765c28ef5aa885d

Set Your Online Reputation Before Someone Else Does

These days, your online Internet reputation is your reputation. Of course, having no reputation is usually better than a bad one, but don’t wait for someone else to establish a good one for you. It’s time for every business and business person to proactively create a positive presence, before someone else puts you in a defensive mode […]
Martin Zwilling
Martin Zwilling , Founder and CEO , Startup Professionals
23 Mar 2014
C Corporation Compliance And Self Protection 08759c197ab7c206ca528192fc8962bcfb7a0403ec1cd6c34627fef8d1bca8c7

What is the process of a (new) VC firm raising its first fund?

There are some great answers here already (and there’s no way I’m going to try to top Terrence Yang‘s magnum opus :-), so I will simply point you to a first-hand account of the challenges of VC fund-raising by Alan Patricof, the founder of Greycroft Partners. (Of course, this may not be quite a similar case to yours, as Alan […]
David S. Rose
David S. Rose , Founder and CEO , GUST INC.
23 Mar 2014
Company As A Service Right Way To Build Startup 26a698f31848f3e82ab1d275e812c57c4591ce9d7c195f4b9fa7746e10bf9e0a (1)

How do US venture capital firms view an entrepreneur who decides to go for funding to the US with a business plan, and then will need a visa?

The disappointing fact is that this is a highly unlikely scenario, for several reasons. The most important is that venture capital firms simply do not fund business plans. They fund companies. There are several excellent explanations why this is the case, but the bottom line is that VCs are able to fund only one out of every 400 companies who […]
David S. Rose
David S. Rose , Founder and CEO , GUST INC.
20 Mar 2014
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