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Entrepreneurs: Don’t Quit Your Real Job Too Early

Many entrepreneurs I know feel guilty about not quitting their day job when initiating their startup, worrying about not giving their all to an employer, juggling the multiple roles, or even a legal conflict of interest. I’ll try to offer some guidelines to address these issues, but I generally recommend you keep the day job […]

<img width="40" height="40" alt="Martin Zwilling" data-src="https://gust.com/wp-content/uploads/2022/04/Martin-Zwilling.jpeg" class="ft-img lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="40" height="40" src="https://gust.com/wp-content/uploads/2022/04/Martin-Zwilling.jpeg" class="ft-img" alt="Martin Zwilling" />

Martin Zwilling , Founder and CEO , Startup Professionals

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10 Things I Look for When Reading a Business Plan

It’s the end of May as I write this so I’ve just finished my annual April-May business plan marathon reading more than 100 business plans for my angel investment group and four different business plan contests. This seems like a good point to summarize here what I look for in a business plan. Don’t push […]

<img width="40" height="40" src="https://gust.com/wp-content/uploads/2022/04/Tim-Berry.jpeg" class="ft-img" alt="Tim Berry" />

Tim Berry , Founder , Palo Alto Software

Does Your Startup Need To Hire A Cto Or Contractor 4b0ad4399e944f467266a5265b3eb6a70a992ae777ccfdaf6ac24ae2acd49bec

8 Attributes of a Real Entrepreneur That Run Deep

Business success begins in the mind of the startup founder and his team. A winning startup is a team of entrepreneurs who build and run the business as an extension of who they are, rather than some extrapolation of the Google or Facebook model. It’s not so easy to fake the important attributes when the […]

<img width="40" height="40" alt="Martin Zwilling" data-src="https://gust.com/wp-content/uploads/2022/04/Martin-Zwilling.jpeg" class="ft-img lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="40" height="40" src="https://gust.com/wp-content/uploads/2022/04/Martin-Zwilling.jpeg" class="ft-img" alt="Martin Zwilling" />

Martin Zwilling , Founder and CEO , Startup Professionals

Successful Startup Founders Invest In Their Own Ventures 0742d64fd6a698c3cfa409e71c3cc4e5620a7e7299f434f1380bb4cde9bc488a

Reflection on Local Angel Investment From Inside Out

This is a good time to reflect on my experience with locally based angel investment. I just finished with the fourth of our annual angel investment event for my local group based in Eugene and Corvallis, Oregon. I’ve been an investing member since the group — the Willamette Angel Conference, nicknamed (ugh) the WAC — started. […]

<img width="40" height="40" src="https://gust.com/wp-content/uploads/2022/04/Tim-Berry.jpeg" class="ft-img" alt="Tim Berry" />

Tim Berry , Founder , Palo Alto Software

10 Early Mistakes Startup Founders Should Avoid D9aa1adbb0aeeeb61a9800d1df81c1460d99acecba203b7d0f9d21e61e965e1f

Investors Reject Plans With No Clear Business Model

For survival, the objective of every business should be to bring in revenues which exceed their costs. Even non-profits have to do this to cover overhead costs, unless they rely totally on donations. Yet I continue to see business plans, or even talk to founders, and can’t find the specifics of the business model anywhere. […]

<img width="40" height="40" alt="Martin Zwilling" data-src="https://gust.com/wp-content/uploads/2022/04/Martin-Zwilling.jpeg" class="ft-img lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="40" height="40" src="https://gust.com/wp-content/uploads/2022/04/Martin-Zwilling.jpeg" class="ft-img" alt="Martin Zwilling" />

Martin Zwilling , Founder and CEO , Startup Professionals

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