Zoom is India's first membership-based self-drive car hire service. The service launched in Bangalore in February 2013.
Zoom's innovative vehicle hiring model provides the benefits of vehicle ownership for a fraction of the cost of traditional ownership. Zoom sites vehicles within a 5 minute walk of an individual's place of residence or work. Members can hire vehicles by the hour or by the day. Reservations are made online or through a mobile app. Zoom is targeting the 25-40, tech savvy, early-adopter demographic. Zoom is perfect as a 2nd or 3rd car option.