X-SOCIETY Clothing was founded on the need to make urban fashion more cutting edge, while capitalizing on the ideals of the urban phrase “X in exclusive.” This simple phrase was the idea behind the name X-SOCIETY. The Brand itself is inspired by the various industries that set trends in today’s urban market; sneakers, music, sports, art, and most importantly life itself. Shakeem O'connor; President of X-SOCIETY Clothing states.