Wine Harmony is a data services business for the $32B US wine industry, providing individual preference data for personalized marketing.
The fragmented wine industry needs an industry solution to enable personalized marketing. A common view of the consumer allows everyone in the value chain to personalizing their services. Our data model includes taste preferences, favorites, wish lists, pricing considerations, social network and trusted advisors. Wine Harmony matches consumers to influencers with similar tastes and our recommendation engine produces individualized wine scores.