A respected player in public and commercial television, in influential political and professional circles, and in the business community as a leader in issue-based, ethical entertainment across multiple platforms, Karena is founder of kontentreal, an award winning documentary filmmaking company. She has always used her media company as a platform to advocate for issues she believes in.

Partnering with iconic brands including Nike, Apple, Dell, Microsoft, and Starbucks Jenifer most recently was CEO of (RED), the organization founded by Bono and Bobby Shriver to fight AIDS in Africa, to momentous growth over her four year tenure. Through her leadership (RED) raised $185 million and became a global brand with a social following of over 2.5 million active people who advocate on behalf of (RED) everyday.