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whit.li

Whit.li - Bose for Social Noise.

  • Stage Product In Development
  • Industry Internet / Web Services
  • Location San Francisco, CA, USA
  • Currency USD
  • Founded April 2011
  • Employees 14
  • Website whit.li

Company Summary

Whit.li divines a consumer's psycho-social profile from a FBConnect authorization using a proprietary bundle of algorithms. The profile can be used to cluster your community into like-minded people (better recommendations, results) and/or connect them with compatible users for off-line connections (inside sales/support, events). Our MVP app got 150,000 fb IDs of users and friends in just over a week. We are launching a public API at SXSW 2012.

Team

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    Jack Holt
    CEO

    Whit.li is Jack’s second startup. Jack founded S3 Matching Technologies in 2001 with 3 others and, over 9 years, brought to market sophisticated SaaS products leveraging non-name matching algorithms. Jack started his career in Internet sectors in Finance and Strategic Planning. During his career at Akamai and Broadwing, Jack assessed hundreds of small and medium sized companies for strategic investment or acquisition.

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    Andi Dedolph Gillentine
    COO

    Andi is the COO and a co-founder of Whit.li. Andi leads Whit.li’s operations and algorithm development, leveraging her algorithmic matching work experience from S3, experience managing large projects for ACS/Xerox and degree in Mathematics from Bryn Mawr College. A Masters in Epidemiology from the University of Texas supports her critical, analytical approach to building the complex technology of Whit.li.

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    Murray McKerlie
    CMO

    Over a nearly 20 year career, Murray has built successful International sales teams and innovative product strategies for companies including Dell and Toshiba. Now a start-up enthusiast, Murray was part of the success at S3 Matching Technologies and as co-founder, leads the Sales and Marketing efforts for Whit.li