WedWu is like Priceline but for weddings.. A new way for second-wedding and budget minded brides to "Name-Their-Own-Price" and buy wedding services (photo/video/DJ).
Key to our model is a significant excess supply of wedding service provider time with no outlet for them to sell effectively, allowing us to buy this time at a deeply discounted rate close to its "expiration date" and pass to customer resulting in a 50% gross margin.