My company: 1) Offers original, nature inspired designs in print & apparel. 2) Is 100% eco-friendly in materials used/packaging/finished product. 3) Sources materials that are made in the US. It is important because: 1) Contributes to a healthy local/national economy. 2) Leaves no environmental impact. 3) Allows me a creative outlet & means of support. My customers are: nature enthusiasts/yoga practitioners/mountain dwellers/conscious consumers.