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Visible Spectrum, Inc.

VSI offers a cloud-based digital content creation technology that enables marketing personnel and network managers untrained in graphic arts to create custom pr

  • Stage $1M in TTM Revenue
  • Industry Internet / Web Services
  • Location Burr Ridge, IL, USA
  • Currency USD
  • Employees 10
  • Website visiblespectrum.com

Company Summary

The ‘mass market’ has splintered into highly customized, individual ad segments targeted by location, demographics, browsing pattern or other criteria. Each new digital platform, and each new targeting criterion, exponentially increases the number of creative treatments required. Creating more content within existing budgets without sacrificing production values can only be done with new technology. VSI’s cloud-based service is such technology.

Team

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    John Malec
    CEO

    Founded and ran Information Resources, which reached a $1.5 billion market cap on NASDAQ. Co-founder of NPD Group prior to IRIC. Advisor to Peapod, the internet grocer, on their start-up and successful IPO. Recipient of the Parlin Award as Marketer of the Year. Illinois Hi_tech Entrepreneur of the Year award recipient, and member f Chicago Entrepreneurial Hall of Fame.

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    Terry Disz, PhD
    Head Technical Guru

    A computer scientist and world-class technologist from Computing Futures Lab at Argonne National Laboratory. Involved in digital media/software from its earliest days. Wrote the code used to animate portions of original Star Wars movie. Architect of the "Access Grid," a multi-function prototype for today's virtual conferencing industry.

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    Sam Melton
    CIO

    Sam Melton is Chief Information Officer guiding VSI’s software architecture and development.

    Melton has a long history of being an entrepreneur, including launching the successful ToEleven Marketing, LTD., a web design and marketing firm in 2006. In 2003, he also brought to life the social media site oddlotsirregulars.com which later was acquired by deviantart.com. Immediately prior to VSI, he was Director of Application Development at Tap.tv,

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    Buckley Hamman
    Creative DIrector

    A University of Texas graphic arts graduate, Buckley oversees production of professional templates and creative structures for client use. Buckley’s early work was in the freeform field of event visuals, 16mm, slides and 200 lb. 3-gun projectors.

    Mr. Hamman transitioned to feature film productions as an Assistant Director. This evolved to editing, working on regional broadcast spots and documentaries. As more and more of his productions requi

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    Suzy Suker
    Director of Admin

    Suzy is Director of Administration for Visible Spectrum Inc. overseeing accounting, human resources, office management, investor relations, marketing and administrative support.

    Before joining Tap.tv in 2006, (now VSI), Ms. Suker ran her own small graphic design company. She has over 20 years of marketing services experience, including as Manager of Interactive Marketing at the Chicago Board of Trade.

Advisors

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    Synergy Law Group - Chicago
    Lawyer
    Unconfirmed
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    Internal with CPA review
    Accountant
    Unconfirmed

Previous Investors

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    Employees own approximately 50%
    Unconfirmed
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    40+ individual legacy investors, largest < 10%
    Unconfirmed