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VISAGE The Global Pet Recognition Company Inc.

A patent pending AMBER Alert system for lost pets using facial identification, Smartphone and social media technology.

  • Stage Full Product Ready
  • Industry Consumer Products
  • Location Vancouver, BC, Canada
  • Currency CAD
  • Founded March 2012
  • Employees 7
  • Website

Company Summary

Visage has developed a smartphone app called PiP with a patent-pending AMBER Alert-type system for reuniting lost pets with their owners, using facial identification algorithms along with smartphone technology and social media. Our new technology will improve on existing methods (tags, tattoos and invasive embedded chips) that are are out-of-date and usually fail to reunite lost pets with their owners.


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    Philip A Rooyakkers
    Founder and CEO

    With over 20 years of business experience, the past ten as the founder of The Urban Puppy Shop, Philip brings to the company a passion for pets and business development.

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    Darren Stone

    Darren brings over 20 years of software and business development experience. Darren was a co-founder of Verrus Pay By Phone, the market leader for mobile parking payment systems . He grew Verrus internationally and successfully sold Verrus in 2010.

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    Dr. Daesik Jang
    Lead R&D Engineer, Pattern Recognition

    Daesik is a Visiting Professor at the University of British Columbia and is also a lecturer at the University of Paris Est. Daesik has his PhD. in computer science and is an expert in advanced computer algorithms for facial and body recognition. Prior to joining Visage, Daesik was an associate professor of computer science, computer vision and image processing with Kunsan National University in South Korea.

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    Susan Eick
    VP Strategic Alliance Channel Partners

    Susan Eick VP Strategic Alliances, Channel Partners. Susan was in senior leadership with the US banking industry for Chase Morgan and brings over 25 years’ experience in scoping, developing and launching SaaS products and B2B service offerings business strategies.

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    Nick Malaperiman
    VP Consumer Marketing

    Nick has spent the past 20 years building and driving global marketing campaigns and creating marketing teams and processes from scratch. Nick spent 7 years with both Electronic Arts and Nokia, and worked with Microsoft, Apple and multiple other global brands.

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    Martin Eady
    COO and Chief Financial Officer

    Martin is a chartered accountant with over 25 years of success in strategic planning, operations and financial control. Martin was head of Corporate Finance with the British Columbia Securities Commission for the last eight years.

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    Laurie Schroeder
    VP Communications and Brand Management

    Laurie holds a practical background in organizational design and development, along with communications.


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    Gowlings Lafleur Henderson
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    Martin & Henry, Chartered Accountants

Previous Investors

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    Friends & Family for first round financing