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Virtual Race Bags

Virtual Race Bags provides a custom, online promotional and commerce platform for endurance events

  • Stage Full Product Ready
  • Industry Marketing / Advertising
  • Location Charlotte, NC, USA
  • Currency USD
  • Employees 5
  • Website

Company Summary

Virtual Race Bags (“VRB”) offers endurance events (running, triathlon, etc.) an integrated, semi-custom, online platform that enables them to efficiently deliver messages, ads, offers, and other promotions from event sponsors and advertisers to event participants. The VRB platform also supports full e-commerce directly from within the event's customized site. In 2011 we signed agreements with over 175 events and reached 500,000 participants.


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    Chris Bradle
    Chief Creative Officer & Co-Founder

    Chris Bradle originally founded Virtual Race Bags in May 2010. Chris founded Eye Design Studio, a branding and communications company in 2000, which focused on brand development and customer engagement. The idea for Virtual Race Bags was born out of Chris' personal experience with goodie bags as a competitive marathoner.

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    Gary Schwake
    President & Co-Founder

    Gary Schwake joined as an advisor and founding member in November 2010. Gary spent 10 years at Wachovia, primarily as an investment banker focused on Media & Communications companies. He left the bank in 2007 to found Asana Activewear, a specialty retail company with both a physical and online store. Gary joined the Company full-time as President in September 2011.

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    Justin Ratike
    National Events Manager

    Justin Ratike joined the Company as Head of Event Sales in October 2011. He is also an equity holder. Prior to Virtual Race Bags, Justin was Head of Advertising Sales for Western NC for Endurance Magazine and Sport Often, an online registration subsidiary.


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    Dain Dulaney - Bishop, Dulaney & Joyner PA

Previous Investors

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    Steve Amedio - President & COOat Technekes
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    Matt McFee - Founder of Brite Verify
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    Travis Parsons - CEO & Founder of Cloud Castle Group