Patrick studied Financial Business at Stockholm University and has been working as a Treasury Analyst at TUI Nordic. In parallel with studying, he worked as a flight steward at Scandinavian Airlines where he saw the need of a product like Taggis.

In 2007, Patrick started the brand Photoconcept.se, specializing in 360 degree product presentations for tourism and real estate.

Patrick has vast experience within concept and product development.

M.Sc. in Mechanical Engineering from Royal Institute of Technology, Stockholm with extensive project management experience in both governmental and international organisations. Fredrik also has experience from the aviation industry and has worked for the Swedish Civil Aviation Authority and as environmental manager for an airline.

Swace Digital AB (Co-owner) has a solid track-record of developing innovative digital solutions for e-learning and have expertise in the entire process of product development, ranging from UX and graphic design to front- and back-end development.

Swace Digital has delivered the technical solution to Virtual eTraining’s concepts and has experience from crowdfunding and product launch of the app 'Plick' - a market place for vintage clothes.