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Veritey makes healthy living "think-proof."

  • Stage Full Product Ready
  • Industry Internet / Web Services
  • Location Palo Alto, CA, USA
  • Currency USD
  • Website

Company Summary

Veritey is a healthy living resource that combines curated content, e-commerce, and community engagement. For the first time, consumers can make “think-proof” decisions at the point of purchase because Veritey sells ONLY healthy, safe products that truly work. Veritey’s content is driven by scientific research yet delivered in a simple, accessible and actionable way to core customers: moms of young children and healthy living enthusiasts.


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    Amy Ziff
    Founder & Chief Capidealist

    Founder & Chief Capidealist*™ Amy Ziff is a trained journalist, proven entrepreneur, start-up veteran, and healthy living advocate. Prior to Veritey, Ziff was Co-Founder and Creative Director for the luxury travel start-up, affiliated with the Gilt Groupe. She built a distinctive model among flash-sale sites, blurring the line between high-end magazine content, selective curation, and e-commerce. Ziff joined Jetsetter from her previ

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    Adrienne Peres
    Co-Founder & Capidealist

    Adrienne brings nearly 20 years of experience in Marketing and Operations across multiple high growth industries, with a focus on start-up and small businesses. Prior to Veritey, Adrienne applied her marketing and operational expertise as a consultant to start-up technology companies. Before consulting, Adrienne held a variety of management roles at Travelocity for nearly 10 years, building out both the Partner Network and Global Media teams fro