Updown Technologies, Inc.

Your personalized fitness experience. Helping people reach their health+fitness goals and helping gyms adapt to modern consumers.

  • Stage Full Product Ready
  • Industry Software
  • Location Madison, WI, US
  • Currency USD
  • Founded January 2015
  • Employees 4
  • Incorporation Type C-corp
  • Website updowntech.com

Company Summary

Updown helps people achieve their fitness goals with a personalized exercise experience. The app is powered by an algorithm that generates workouts based on a user's goals, experience, time, current location and equipment, and more.

We have strong consumer traction with 100k+ downloads, 35k+ users, and great product reviews. We're now rolling out our b2b model with gyms to help them adapt to modern consumers starting with 10 gyms in the WI area.

Team

  • Chris Freise
    business co-founder, CEO

    University of Notre Dame, BS Physics, MS Entrepreneurship;
    3 years project and product management experience at Epic Systems.

  • Jeston Greenwood
    technical co-founder, CTO

    University of Notre Dame, BS Mathematics;
    Programming and sales experience;
    Tennessee state champion wrestler.

  • Michael Freise
    co-founder, Product and Marketing

    Syracuse University, BFA Film and Animation;
    Design and media experience;
    ACE certified Personal trainer.

  • Johan Kellum
    Lead Developer

    University of Wisconsin – Madison;
    20+ years programming experience;
    Lead developer for a weather app company that was acquired.

Advisors

  • Paul Omodt
    Unconfirmed
    Chris E Freise, MD
    Unconfirmed
    Frank Vargas
    Unconfirmed
  • Rebecca Liggon
    Unconfirmed

Previous Investors

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