U-Cation offers mobile app users the ability to follow their own personalized “treasure map" of destinations that appeal to their interests. The mobile app user travels to the first location on the map, whereupon s/he will unlock the identity of the next destination, and so on. With U-Cation, traveling will make you feel like a child again, on a fun-filled adventure to discover the prime jewels and treasures each city has to offer.