Twigtale

Twigtale is the only company to provide parents with personalized, high-quality, accessible expert advice for every major transition a child undergoes.

  • Stage Full Product Ready
  • Industry Consumer Products
  • Location Los Angeles, CA, US
  • Currency USD
  • Founded 2011
  • Employees 4
  • Website twigtale.com

Company Summary

Twigtale is the only company to provide parents with personalized, high-quality, accessible expert advice for every major transition a child undergoes, such as welcoming a new baby, moving, even experiencing death or cancer. The personalized stories are scripted by child development experts, then personalized by parents. The books are engaging for kids and a powerful playbook for parents. Customers are parents, groups, partners & sponsors.

Team

  • Carolyn received her MBA from NYU Stern School of Business and BA from University of Colorado. She is a former strategy consultant, and worked in industry to build brands both big (Toyota, ESPN) and small (Break.com, Movember, XPRIZE, Jim Russell Racing). She brings +12 years of experience in marketing, digital media, & strategy. She is a wife and the mother of a young daughter.

  • CFO / Advisor

    Ken has 30 years management experience including 20 as President/CEO of a variety of private equity backed companies in consumer products, services, building products and even a racecar driving school. He has also been on the Advisory Boards of a number of startup and emerging consumer products companies. He holds an MPR and MBA from the University of Southern California.

  • Co-Founder, Chief Content Officier

    Carrie received her BA in Economics from the Univ of Virginia, worked on the bond trading floor, all before leaving sanity behind to travel the world as a model, and going on to build a successful career in Acting. After becoming a mom in 2010, Carrie actively sought out advice in the child development community and became passionate about creating universal resources for all parents. She managed all day-to-day operations of Twigtale until 2014.

  • Co-Founder, Business Development

    Nishad attended Dartmouth College for his undergraduate degree, and earned his MBA from Wharton. He spent two years as a consultant for Bain & Company, and now leads the LA office of Centre Partners, a middle market private equity firm. Nishad applies his experience to help Twigtale with strategy, business development & growth. He & his wife have a young son, the inspiration for Twigtale.

  • Head of Product

    Chris is a seasoned product executive with 18 years of experience developing enterprise platforms, applications, and consumer websites. He is strong in implementation and execution, designing complex business logic, and creating compelling user experiences. Chris earned his BS from University of Texas, Austin.

Advisors

Previous Investors

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