Tracking First

Online companies spend too much time and money governing their campaign launch process, and still get bad results. We fix Adobe campaign reports by automation!

  • Stage Full Product Ready
  • Industry Internet / Web Services
  • Location Orem, UT, US
  • Currency USD
  • Founded 2012
  • Employees 0
  • Website TrackingFirst.com

Company Summary

Adobe Campaign Reports are wrong more often than they're right. Technically the problems occur on the client's side of the fence, but Adobe hasn't made it easy for them to avoid those problems. Tracking First lifts the weight currently borne by Adobe's clients in this regard, and ensures that their Campaign reports never again stray from the truth.

Team

  • Craig Scribner
    President and Co-founder

    Craig Scribner is a longtime web analytics consultant and respected voice in the field of digital analytics. He has led Adobe/Omniture implementations and executed analytics programs for a variety of companies, including HP, Sam's Club, Waste Management, Hershey's, Darden, and Carlson-Rezidor Hotel Group. He was invited to speak at the Adobe Omniture summit in 2013 (and again in 2014), where his session was ranked #1 from the entire conference.

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