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Visara shifts the Auto Dealerships traditional paradigm from reactive to proactive service, dramatically increasing service retention.

  • Stage Full Product Ready
  • Industry Software
  • Location Lansdale, PA, USA
  • Currency USD
  • Founded July 2007
  • Employees 4
  • Website

Company Summary

TracepointGPS develops and markets Visara, a disruptive technology for Auto Dealership Service Departments. The Nation wide average of service retention for dealerships is 25%, representing 60+% of profit. Even marginal percentage loss in retention, has a severe impact. The solution acts to increase retention percentages. The customers are represented by approximately 37500 US auto franchises and $80 billion dollars of service revenue.


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    Robert MacMinn

    Seasoned S/W professional with over 20 years in the industry, including 10 years in Telematics/M2M, AVL and Mobile solutions. He has had roles in development, consulting, sales and management. His career began with a four years in the US Army where he completed his degree in Information Systems with the University of Maryland. Most recently he was the VP of Sales for KonaWare Inc, where he consistently grew revenues each year. Company sold 2008.

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    Martin Flynn
    Lead Telematics Developer

    a seasoned software engineer with more than 30 years experience working for companies like IBM, NeXT, Sun Microsystems Inc. He was awarded several software patents while working at Sun Micro Systems. Martin has 10+ years experience in the GPS Tracking Industry including the design and implementation of a solution in use in over 110 countries.

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    Stephen MacMinn
    Chief Technology Offices

    25 years of technical and mgmt experience. Led the technology for an internet B2B company for 12 yrs growing the organization of 4 to 30+. He guided the development of state-of-the art search and data mining software technology. The CTO held a major role in marketing the company to prospective buyers and due-diligence process.
    He holds a Ph.D in EE, Cornell and 13 U.S. and International patents. Author/co-author of 11 tech publications.

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    Michael Burrows
    Manager AutoMBrace User Experience

    14 years as an accomplished IT Professional whose experience spans Information Architecture, DB Developer, and App Developer. Expertise in operations, systems management, cloud programming, systems analysis and integration, as well as logical and structural design and data conversion. Mike developed a 100% native application, chosen as a Forty in 2009. Mike holds a B.S. from University of California, Irvine.


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    Susan Maslow - Anthiel, Maslow and MacMinn Doylestown PA
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    Robert Massinger - Spear, Coyne and Company

Previous Investors

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