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Trace Technologies SA

Nike+ and Netflix for ball sports, starting with Golf.

  • Stage Full Product Ready
  • Industry Sports
  • Location Renens, Switzerland
  • Currency USD
  • Founded January 2012
  • Employees 11
  • Website tracegolf.com

Company Summary

Using image processing, tracegolf transforms the golf driving range into an interactive training and entertainment facility.


  • I started programming and hacking hardware in 1980, and In Colombia, invented a HW/SW system for national toll-collecting (+4M USD in 1995), made UTP-based networks work in harsh manufacturing environments, invented telemetry solutions for volcanos and rivers, improved solutions for rural telephony. Once in Switzerland I became a consultant. I then joined Guillaume's companies in 2005 and created Kawara Solutions Ltd. in Colombia to back them up.

  • Me
    Co-Founder & CEO

    Started 1st startup at age 19, a web-agency, was part of the committee of the ISC Symposium while studying Business Admin. in St.Gallen. Later he launched, grew and sold a consulting boutique to a financial group. He advised SecondMarket and LendingClub in Europe and was named 100 most influential Swiss of 2011. In 2012 he co-founded Comment.li the 1st augmented video platform. He pivoted and relaunched Tracegolf where he now serves as CEO.


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    Peter Werner
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    SOREFISA Fribourg

Previous Investors

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    Timothy Stevenson, Cyril Le Tonqueze, Benoît Dumont, Roberto Aguirre