Penny is the President, CEO and founder of Tibetan Tea. She is responsible for the manufacturing, distribution and sale of product into numerous channels, including natural food and institutional. In 3 years she has landed national distribution for Tibetan Tea and gained entry into 3 Whole Foods Market regions, of which 2 are the largest markets in the country.

Bill was President & CEO of Jones soda until July, 2012. Prior to that he was President of Talking Rain Beverage Co and CMO of Fuze Beverage during its launch and subsequent sale to Coca Cola for $240 million. Bill has 13 years experience in launching, positioning, financing and selling small brands.

Alan is the CEO of NextFoods based out of Boulder, CO. The company's founders, Steve Demos and Todd Beckman were the founders of Silk Brand soy, the largest producer of soy products in the US. In 2002 they sold the brand to Dean Foods for $300 million. NextFoods manufactures various next generation food products, including the first probiotic juice product to hit US shelves: Good Belly. Their products are sold in mainstream and natural food ch

Dwight is a 22 year grocery veteran who is currently the Global Buyer for Whole Foods Market corporate. Dwight oversees $1.5 billion in grocery sales.