Thrive+ is a CPG company dedicated to mitigating alcohol's next-day negative effects in an effective & socially responsible manner. Thrive+ currently comes in capsule form & had over $100k in sales while the founder was a full-time Princeton student.

At some point, Thrive+ plans on moving to an effervescent powder form similar to Emergen-C packets.

Thrive+ will distribute eCommerce only for 2-3 years. Thrive+ wants to be 5-Hour Energy size.