THEORY GLOBAL

Based on Data and technologies, we build strategies, process as MaaS that help Modern Marketers build high revenue-based, measurable strategies

  • Stage Full Product Ready
  • Industry Marketing / Advertising
  • Location Paris, France
  • Currency EUR
  • Founded April 2015
  • Employees 2
  • Website theoryglobal.com

Company Summary

Theory is a B2B Modern Marketing Strategic Agency that helps companies assess, design and leverage advanced marketing practices to enable sustainable growth and revenue. Our services include Modern Marketing maturity assessments, Strategy services (10 steps to success including data, MAP, content strategy, engagement plan...), execution and follow-up. We are developing products as MaaS and need investment to support our international expansion.

Team

  • VP Business Development and Operations - Shareholder

    Based half in France, half in the UK, Tamara has 20 years experience in B2B Marketing and Communications at international level. She started as a trade journalist before joining B2B agencies among which Publicis Consultants and Ogilvy as Accounts Director and Business Development Director managing major international accounts and campaigns. She is now VP Business Development and Operations at THEORY.

  • VP Demand Strategy - Shareholder

    Clément has been designing digital marketing strategies for the last 15 years both in agencies for Fortune 100 clients and with major company brands. He is now VP Demand Strategy at THEORY and is the brain behind our Maas tools and products.

Previous Investors

  • PIXELIS - Edouard Provenzani
    Investor and Shareholder at THEORY - CEO of Pixelis (France)
    Unconfirmed

Starting a startup?

Join the world's largest startup network for guidance, tools, and fundraising opportunities.

Get Started for Free