I am not a company.
I am an inventor.
It is important because it saves time; and we all need a little extra time spent doing what we like and not doing chores. More items are being allowed to be recycled; my invention allows more space to add the extras. You don't need to buy another recycle box, just make it better. My customers are people who want less to carry to the curb, less yard work, and are litter conscience.