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The Alternative Pizza Company

Have you ever thought a humble Pizza could be an excellent canvas for the best ingredients from great Irish Artisan producers? Well We did

  • Stage Full Product Ready
  • Industry Food and Beverage
  • Location Cork, IE - Esbjerg, DK, Cork, Ireland
  • Currency EUR
  • Founded December 2011
  • Employees 2
  • Website

Company Summary

We are a Gourmet Irish Pizza maker with a difference,all our pizzas are handmade using specially selected toppings from the best Irish artisan producers we can find.When the Pizzas are perfect we blast freeze them and put them in a plain flip top brown box with a quirky label and sell them in 150 Supermarkets throughout Ireland as well as exporting to high end retailers in the UK and Hong Kong.We believe great ingredients make great Pizzas


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    Martin Hanan

    Acts as Managing Director, with specific responsibility for sales and marketing. He has extensive experience and a strong background in manufacture, sales and marketing of fast moving consumer goods. Initiated manufacturing start- ups in both Ireland and South Africa. A Former Ernst and Young Sponsored Young Entrepreneur of the Year, he has served as Sales Coordinator Cantrell and Cochrane, Sales Manager with Rowa Pharmaceuticals
    and CEO of IB

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    Marc Rafferty
    Marketing Social Media

    Has a BSc degree in business from Trinity College graduating in 1995. Marc returned to Ireland in 2005 after 10 years experience working in the US and Holland with innovative SMEs. Since then Marc has been a socially conscious and community driven entrepreneur having grown Irish companies like,, The Real Olive Company and Alchemy Marketing. He will be invaluable in developing a community around the Alternative brand

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    Frank Dineen
    Finance Administration

    specific responsibility is to manage the finance and administration for all aspects of the business for APC. Frank is a qualified CIMA Accountant with extensive experience in many early stage start-ups. He currently acts for, among others, Sage Business accounting systems.

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    Stephen Hennessey
    Production Assembly

    Manages the assembly of Pizzas from a state of the art facility in Carrick On Shannon Co Leitrim.
    He is Managing Director of The Country Cooking Company and currently employs 3 People specifically for the assembly of Pizzas


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    Padraic Cullinane
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    James Dillane and Company

Previous Investors

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    Marc Rafferty
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    Invested 25,OOO Euros For 12.5% of The Company in July 2012