Karen created The Shed concept when the sharing/rental economy was just taking shape. Her career spans 25+ years of retail marketing, branding and PR experience with companies including GE, Staples, Home Depot, Dunkin' Brands, Avery Dennison and Pearle Vision, as well as creating several start-ups. Her hallmark is finding creative solutions to marketing opportunities that connect the dots and drive measurable business results.

Daniel is a successful entrepreneur with a reputation for leveraging technology to solve market opportunities. He has built and sold 4 businesses and worked in leadership roles in retail and tech companies. From his first start-up in the early 90s, he championed the importance of building disciplined processes while being nimble to seize opportunities. Daniel's vision and leadership resulted in Apple acquiring his digital mapping company in 2013.