The Premiere
A-first-of-it's-kind immersive, cinematic attraction where guests star in their own movie & then immediately attend the premiere of the film they just shot.
- Stage Full Product Ready
- Industry Media and Entertainment
- Location New York, NY, US
- Currency USD
- Founded August 2019
- Employees 4
- Incorporation Type C-corp
- Website thepremiereny.com
Company Summary
The Premiere is an immersive cinematic attraction that allows guests the opportunity to star in their own movie & then immediately attend the red carpet premiere of the film they just shot. After a successful MVP, The Premiere has perfected their process & proven the market. They have secured a lead investor, been recommended for a state grant & signed an LOI for their flagship in NYC, & are ready to close their seed round in the next 60 days.
Team
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Co-Founder/Chief Operating OfficerCraig Saslow is the co-founder and COO, helping craft The Premiere from its inception. He is a hospitality expert –he attended the Cornell Hotel School of Hospitality and spent his career opening venues across the country for major brands like Todd English, China Grill Management and Benihana. He was responsible for their operations, employee training, and specifically for creating outstanding guest experiences for these brands.
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Co-Founder/CEOEva Shure graduated from Northwestern University, The Actor's Studio and The Second City Improv Training Center. She has spent over 10 years in immersive and experiential space crafting experiences for consumers and brands like JWT, NYFW, Avon, and more. An award-winning creator of activations, Eva has garnered awards such as BEST of NY Magazine, BEST of Timeout NY for her designs and is a contributing editor to People Magazine family and kids.
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Travis NoyesChief Marketing OfficerTravis Noyes has opened over a dozen attraction and is a leader in the entertainment and attraction industry. He has operated as a C-Level executive for attractions like NY Water Taxi and Empire Outlets, a 600M retail complex that just opened in Staten Island. He is on the Board of NYC&CO, the official destination marketing organization and visitors bureau for the City of NY. He also consults in the attraction space for Fortune 500 companies.
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Chief Creative OfficerVance Garrett is an Award-Winning creative producer at the convergence of art, culture, innovation, commerce and community. Vance has been a key player in and producer of the premier pioneering projects of the experiential movement, launching Sleep No More, Museum of Ice Cream, 29Rooms, Westfield’s experiential entertainment strategy, and most recently Tyra Banks’ ModelLand.
Advisors
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