The Hook

The Hook is a digital variety magazine that features talent emerging online, based on there social media traction.

  • Stage Product In Development
  • Industry Media and Entertainment
  • Location New York City, NY, US
  • Currency USD
  • Founded 2014
  • Employees 0

Company Summary

The hook Magazine represents the evolving cultural industries in the 21st century, by focusing on user-innovators (bloggers). We incorporate social media data into our process of featuring emerging musicians, start-ups, and fashion bloggers who have been gaining traction online. We will be leveraging bloggers pre-existing fan base to attract advertisers and create viewer retention while exposing them to a variety of young emerging creators.

Team

  • Athina Miller
    Founder, Creative Director

    Athina Miller has over 10 years experience in the Fashion Industry, both as a fashion model for brands such as Dillards and Victoria Secret, Bravo and BET, as well as in fashion marketing.
    Her experience will bring in the necessary knowledge needed to navigate through the Fashion market in the Fashion Industry.

  • Kristin Grant
    Co-Founder

    Music Analyst Intern, Next Big Sound
    Digital Charts Intern and Music Data Journalist, Billboard Magazine
    Published 33 articles in 2.5 months
    Certificate of Entertainment Law, Osgood Law School
    Bachelor of Commerce, Major in Entrepreneurship, Ryerson University

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