After 3 years at Apple, he started a NYC IT consulting co. specializing in Mac-based businesses in Entertainment and PR. 2007 - assisted in the launch of SHADOW PR, a NY / LA PR firm, providing the planning and hands-on execution of all things technology. As CTO he conceived and co-founded the interactive subsidiary, focusing on all social media needs of its clients, including community mgmt, app & web development, SEO/SEM and overall strategy.

Rodrigo's vast 9+ years experience in software development includes Front End, Back End, Architecture, IT and Release Management. After two years as Sr. Front End Developer at RoundBox Global, working with Pearson, Cengage, IHG and Kaplan, he spent three years with avVenta Worldwide, now part of Accenture as Technical Lead, working for clients like Subaru of America and ANA.

Directly out of college Rachael spent a year at TIME Magazine maintaining Mark Halperin’s political blog, The Page, throughout the 2008 Presidential race. Followed by a career in PR & communications at SHADOW PR where she spent 4 yr as a publicist and writer. 2012 she co-founded Tawkers, alongside its CEO & creator Blake Ian. Instrumental in raising its initial seed round of $1 million. Today she oversees brand direction and strategy at Tawkers.