Sympathy for the Diva
Sympathy for the Diva (SFD), an interactive social App for the style and celebrity focused girl.
SFD is positioning itself at the intersection of the massive App growth and social interactivity with the entertainment/celebrity focused youth market. Using original animated content to create a mobile offering for girls to participate, express themselves and shop! SFD Economy will be driven by product placement and sponsorship seamlessly integrated into the animated SFD episodes allowing for both Branded virtual and physical good sales.