Crowdsourced personal styling for women in their 30s/40s. Provides a personally relevant solution to the question 'But what should I wear?'
StyleSparrow is a crowdsourced personal styling site: women ask styling questions and users suggest outfit collages and discussion. It is for women who aren't confident about creating outfits & can't easily go shopping with girlfriends anymore. Resolving the 'what to wear' question increases purchase conversion + provides a social experience. Currently pre-revenue, we are developing the beta site and raising funds to develop for V1.0