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Start Over Smart

Start Over Smart is multi-media company created to help men and women navigate the divorce process and start their lives over after divorce.

  • Stage Product In Development
  • Industry Internet / Web Services
  • Location Westport, CT, USA
  • Currency USD
  • Founded January 2011
  • Employees 4
  • Website

Company Summary

Start Over Smart began in 2011 and launched the first NYC Divorce Expo, where we brought information and resources to anyone effected by divorce. The expo had professionals from a variety of fields including, legal, financial, psychology, health, beauty, dating, career and more. The expo received tremendous attention and press. We are now seeking funds to create a multi-media company that target the 25 million divorced men and women in the U.S.


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    Nicole Baras Feuer
    Founder and CEO

    Nicole Feuer, B.A., M.S. is a Divorce and Family Mediator since 2006 and had a private practice in NYC. Nicole received a B.A. from Tulane University and a Master’s Degree in Nutrition from New York University.
    In ’09 Nicole went through her own extremely complex divorce. Her professional and personal experiences lead her to create Start Over Smart.

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    Francine Baras
    Founder and President

    Francine Baras, C.S.W. has spent her entire life in the pursuit of justice for children. After earning her Masters Degree in Social Work from Columbia University, Francine continued her education at The Postgraduate Center for Mental Health, where she received an advanced degree in Child Psychiatry and Parent Guidance and worked for five years as head of the Family Clinic and training programs. For the past 25 years, Francine has been in private

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    Alex Perelberg

    1983-1987 Rice University - Bachelor of Science Electrical Engineering
    1988-1990 Stanford Business School - Master of Business Administration
    Concentration in finance.
    Early Experience
    1981-1984 Houston Independent School District
    Computer Programmer - Educational Software
    1984-1987 Styleware, Inc.
    President and 1/3 owner
    Designed Software for Consumer Market
    Company Sold to Apple in 1988
    1988 Fayez Sarofim and Company


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    Michael Goldman
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    Steve Gordon

Previous Investors

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    Nicole Feuer
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    Francine Baras
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    Alex Perelberg