Changing the "Game-day" sports experience through licensed illuminating merchandise.
We are a promotional company building a brand of "game-day" merchandise through special events. Sound-activated t-shirts will use the energy and the roar from the crowd to illuminate our shirts. We will make money through exclusive distribution at university bookstores and online retailers. SEG focuses on collegiate sports however will transition to the NHL, NBA, NFL, UFC, World Cup '14 and Olympics '16.