Helps brands manage & measure sponsorships (events, athletes and team/league rights deals). Tracks the experience and amplification of fans.
The company's technology monitors the audience, experience and amplification surrounding a sponsorship or experiential marketing campaign. The existing market lacks measurement needed to justify spend and effectiveness. SponsorHub addresses this need via a completely turnkey platform. Management hails from Apple, Interpublic Group and Madison Square Garden and investors include Gerson Lehrman Group, Barry Silbert and Esther Dyson, among others.