Sparktrend

Sparktrend helps digital marketers understand why some images are more appealing to consumers.

  • Stage Full Product Ready
  • Industry Internet / Web Services
  • Location Seattle, WA, US
  • Currency USD
  • Founded September 2013
  • Employees 3
  • Website sparktrend.com

Company Summary

As the web becomes more visual, marketers are forced to capture the attention of consumers through images but there’s no good way to know what is a good image.

We use image analysis to help marketers figure out which images are the most impactful and why. Our team has a great background in image technologies as we led the Bing Image Search team at Microsoft for 5+ years.

Our product was released earlier this year and we are seeing great market traction – We signed up 20 paying customers with brands such as AG Jeans, Porch, Stone Brewing Co, and Arizona Tea.

If a picture is really worth a thousand words, Sparktrend’s mission is to identify which are the words that really matter.

Team

  • CEO

    Led Product Management on Bing Image Search for 7 years
    University of Waterloo - Computer Engineering and Management Science

  • Led backend development on Bing Image Search and Search Relevance (5 years)
    Carnegie Mellon University - Computer Science and Mathematics

  • Led UX development on Bing Image Search for 7 years
    University of Waterloo - Computer Engineering

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