13 years of work experience, in Marketing and Business in a media group such as Grupo impresa, also in Beiersdorf Portugal, working nivea brand as a brand manager.

After dived into the luxury world as a Brand Senior Group Manager for brands such as Omega, Tissot, Breguet Blancpain, responsible for Portuguese and Angola's Market. During this experience i was also managed the sales team for these brands. Since Oct 2016 100% dedicated to Sparkl

19 years of Work experience as a Newspaper journalist and then TV reporter. After that period jumped into the Communication, Marketing, Advertising & Digital Mkt consultancy for big corporations such as Galp, Ren, Coca-Cola, L'oréal.

In the middle a brief experience in comercial area.

The past 5 years where spent as a Digital & Communication Director for L'Oréal Portugal Mass Market. Since Oct 2016 100% dedicated to Sparkl.