SoUL creates cinematic mobile apps for travelers and locals who are looking to discover a city. Our apps focus on content and experience. With SoUL on your smart phone you'll be out walking on the streets; exploring sights, sounds, and stories in the most interesting neighborhoods of a city. Ditch your guidebooks, apps, and start walking, listening and connecting. Download our prototype iPhone app for Istanbul here: http://goo.gl/91TD7