Disrupting the funeral industry with a digital first, consumer-centric, modern, and simple consumer experience; focusing on cremation and honoring life lived.
The executive leadership team has over 150 years of combined brand building and operational experience. Broad consumer-focused industry experience on the team including Nike, Airbnb, Google, Gatorade, Allstate, WebMD. Strong, market-leading industry experience as part of the internal staff and key trade partners. Founders’ personal experience with the funeral industry serves as a strong foundation to shape the future vision.