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The Smart Baking Company is a health food manufacturer specializing in zero carbohydrates, gluten free products high in fiber and protein.

  • Stage Concept Only
  • Industry Food and Beverage
  • Location Orlando, FL, USA
  • Currency USD
  • Founded September 2012
  • Employees 7
  • Website

Company Summary

SBC’s goal is to help everyone focused on living a healthy lifestyle, especially those with diabetes, celiac’s or chron’s disease or consumers following a special diet like Atkins or Weight Watchers to achieve a healthy body weight, build muscles, improvement of their immune system, a well-balanced intestinal and digestive tract and a satisfying culinary experience that makes nutritional sense.


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    Harvey Heuvel

    Mr. Heuvel worked as a VP Business Development and CIO for KLM, Executive VP Projects for De Telegraaf (largest Dutch Newspaper), CEO of Amsterdam Radio & TV Broadcasting Company and CIO for Compuware an IT Business Consulting firm. Mr. Harvey Heuvel has an MSc in Information Communication Technology and MBA in Business Management.

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    Valentino Heuvel
    CFO, Exec VP R&D

    Mr. Valentino Heuvel worked as VP financial services for Syllogic systems in The Netherlands, Unilever and Amsterdam Food International. Mr. Valentino Heuvel holds a Master Degree in Economics, Business Accounting and Business Psychology.
    He is also a certified nutritionist and health consultant and educated in the field of biotechnology, product design and quality management, food process engineering and toxicology.


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    Frost Van den Boom & Smith
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    Sheryl Martin CPA

Previous Investors

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    NewGate Capital Partners