Siempre Verde is a for-profit organization focused on terminating the yearly slaying of Christmas trees. Through a large-scale reforestation project, which s...
Siempre Verde is a for-profit organization focused on terminating the yearly slaying of Christmas trees. Through a large-scale reforestation project, which substitutes the traditional purchase of cut trees with a personalized home delivery and pick-up of live Christmas trees -with roots, inside a pot- which are later replanted to recover Mexican forests and a periodical follow-up on the plantations to maximize tree survival rates.