Shiny Ads has been at the forefront of automating this manual, slow & costly process. 2013 saw a 2x of revenue to $1.4m and 2014 is now trending to $3.5m.
Shiny Ads provides an end-to-end programmatic direct advertising platform for digital publishers to sell more premium inventory for increased revenues and profits. By automating the process for advertisers and publishers, the cost and time of these transactions decreases dramatically.
Although, Shiny Ads created the new "programmatic direct category with its unique solutions, today that is the hottest trend in the online advertising space.