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The Online Advertising Back-end as a Service

  • Stage Prototype Ready
  • Industry Marketing / Advertising
  • Location Porto, Portugal
  • Currency EUR
  • Founded June 2011
  • Employees 10
  • Website

Company Summary

ShiftForward is a technology R&D company in the online advertising industry. It currently provides products and services to the entire display advertising ecosystem, from Publishers to Agencies, including Ad Networks, Supply and Demand-side platforms (SSPs / DSPs) and technology providers such as Ad Servers or Data Management Platforms (DMPs).


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    Hugo Sereno Ferreira

    Hugo Ferreira, PhD, is a lecturer, researcher, software architect and developer with over 10 years experience focused in high-quality, highly-adaptable, large-scale and critical solutions. His career experience includes projects for local governments, military R&D for NATO and research, training and consultancy for businesses in Software Architecture, Agile Methodologies, UML, Design Patterns among other disciplines.

  • Paulo Cunha is an online advertising technology expert, having spent the previous 8 years in marketing and advertising technology in the UK and Europe, including the online ad exchange product design and UK technology deployment for behavioural targeting start-up wunderloop (now an AudienceScience company) as well as independently consulting for companies such as Glam Media, Semasio, xplosion interactive and Klaushtech.


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    Telles de Abreu e Associados
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    Tito Santos