Samba Communications
Samba is a user-centric video ad network. Users control what they see and when, driving superior ad response, which drives premiums.
- Stage $500K in TTM Revenue
- Industry Marketing / Advertising
- Location London, GB-ENG, United Kingdom
- Currency GBP
- Founded September 2009
- Employees 6
- Website sambamobile.com
Company Summary
Samba is a user-centric engagement platform for brands, disrupting existing interruptive ad models. We offer free mobile broadband, and in return our users select and view ads. This act of selection is critical as it drives superior brand engagement metrics (click thrus, shares) and brand empathy, which drives superior premiums (which drives Gross Margin for Samba). Our customers are ABC1 males 18-55 with high disposable income.
Team
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Ben AthertonCEO
Co-Founder and CCO of Brandtone (Raised €10m+ from Unilever & Verlinvest), winner of Best Mobile Marketing & Advertising Campaign GSMA 2012. CCO Digicel Group (14 Successful GSM & WIMAX launches) ; Global Dept/ Head of Sponsorships: Orange SA; Director MEC (Group M)
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Jason BarrettVP Sales
Sales Director; Unanimis (Orange Group)
Sales Director; Blyk UK (funded by Soffinova)
Sales Director; Sub TV
Media Planner & Buyer; Group M -
Neil PatrickCOO
Founder Coretalk Caribbean;
Group Product Head Digicel
Product Manager Orange UK -
Jason JackCTO
25 years experience in software & internet
CTO Narrowstep (first mass internet video delivery system) which listed on NASDAQ.
State Farm (US) DB technical consultant.
Group M – technical manager -
Colin HutchinsonFinance Director
Senior Commercial Finance roles at Digicel Group and Vodafone Ireland.
Chartered Accountant (Deloitte), MBA (Warwick) -
Dave RobertsDirector - Customer Acquisition
Head of Retail at Digicel Group
Head of Retail at Vodafone UK
Numerous management roles Dixon's Store Group; 25 years in retail
Advisors
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Burges SalmonLawyerUnconfirmedDeloitteAccountantUnconfirmed
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