A mobile safety net for urban and extreme environments; sends notification if you don't check in but preserves privacy and independence.
Our company is about providing safety though the use of mobile applications. In urban environments our users are walking at night and want to make sure that if they don't reach their destination someone will be notified with their route and other information to locate and help them. Also safety is enhanced through route suggestions that augment Google maps and crime data. Customers would be primarily urban working women in large cities.