Roovio

A SaaS platform that takes the complexity out of SEO so that SMBs can appear on page 1 of Google.

  • Stage Product In Development
  • Industry Digital Marketing
  • Location Chappaqua, NY, US
  • Currency USD
  • Founded March 2017
  • Employees 1
  • Incorporation Type C-corp
  • Website roov.io

Company Summary

SEO (appearing on page 1 of Google) has been made to appear way too complicated for digital marketing practitioners. Roovio, a SaaS platform, is solving this problem by delivering the world’s most simple SEO platform backed by AI, machine learning and a UX focused interface.

Roovio has just received (April 2018) a $100,000 commitment from Launchbyte (a unique accelerator in Boston that makes strategic investments in vetted startup founders).

Team

  • Founder

    Following graduation from Wharton, Mike has worked in media, entertainment, and technology and was the first person to promote music on the internet for the major record labels starting in 1993. Since then, Mike has had his hands in all aspects of digital marketing technology.

    Mike has expertise in the following areas: demand generation, search engine optimization (SEO), site usability, search engine marketing, email, PPC, and social media.

  • CTO (Launchbyte)

    Serial startup CTO and founder. Resume includes IBM TJ Watson Research Center, Sapient (employee 24), Zync (co-founder), TapWalk (founder).

    "I build everything I can. From companies and software to gadgets and art."

  • Managing Partner & Operations (Launchbyte)

    Entrepreneur a few times over. Founder at Virtify, PlayLocal and Engivity. Investments include Reds All Natural, StartupRounds, Arlex Realty. Partner at MNI partners.

    "I'm always learning. I have a bias towards action."

  • Managing Partner (Launchbyte)

    Early-stage executive, founder and investor for several startup ventures with solid exits. Held key executive leadership roles at Yodle, Webvisible, VeInteractive, and ViewPoint. New ventures include QVP, Scoopr, CareerCity and House.com. Raised $48M.

    "Never forget from where you came, and always always always give back."

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