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Rekurr Inc.

Field Marketing Automation solutions that empowers any salesperson to become expert in recurring, client marketing strategies.

  • Stage Product In Development
  • Industry Software
  • Location New Brunswick, NJ, USA
  • Currency USD
  • Founded October 2012
  • Employees 3
  • Website

Company Summary

Rekurr's SaaS Field Marketing Automation (FMA) solutions drive sales productivity by automating best practice marketing and selling strategies to enable predictable, consistent behavior across financial sales organizations. Developed through years of experience in building CRM for financial firms, Rekurr automates "Book of Business" marketing, creating repeat "Clients" from "Customers" and transforming new/average performers into sales stars.


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    Wayne S Kaplan
    President, CEO and co-founder

    Senior software executive with 28 years of global sales, marketing and operational experience in both large and small technology companies. Co-founded a SasS CRM company, growing the business from zero to over $40M in cum rev, closing +$5M USD deals with major global financial institutions, hiring and leading over 200 global employee. Considered an industry expert on financial services distribution automation solutions.

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    Nitin Kehair
    Executive Vice President, CTO and co-founder

    18+ years of global IT leadership in software development and senior project management. Most recently VP Data Integration/SOA at JP Morgan, leading automation effort for CRM systems. Prior led complex middleware re-engineering effort at Credit Suisse doubling trade processing throughput. Lead Architect/PM at Prudential modernizing legacy mainframe platform. MS in Computer Science from Pune University; BS in Math from Delhi University.

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    Phil Needham
    Senior Vice President, Product

    20+ years of experience delivering software and system integration solutions to the financial services industry. Prior to joining Rekurr, Phil worked at Navagate, leading delivery efforts in Asia. Prior to Navagate, worked with Corillian Corporation, Synopsys and Logica, providing software solutions and services within EMEA and Asia. Phil is a graduate of the University of Newcastle upon Tyne, and holds a MSc degree in Information Technology.