Default company panoramic image

The Reader

The Reader is first journalistic institution to reach every American in history.

  • Stage $500K in TTM Revenue
  • Industry Media and Entertainment
  • Location Redlands, CA, USA
  • Currency USD
  • Founded January 2001
  • Employees 4
  • Website

Company Summary

From humble origins, The Reader has a grown to have a circulation larger than the paid circulation of nearly every newspaper in California. It provides a scalable direct mail alternative to small businesses vastly superior for people, planet and business. What Starbucks did to coffee we are doing to the $50 billion direct mail industry: reviving substance, story, and style in a 2200 year old information technology.


  • Default avatar
    Christopher Mark Theodore
    Chief Executive Officer

    SVP Marketing at G.A. Gertmenian; Claremont McKenna College; BA. The University of Canterbury; BA Hons., $25,000 Rotary Graduate Scholarship; The Université de Geneve (Switzerland)

  • Default avatar
    Dr. Hajnalka Hogue
    Chief Operations Officer

    Human Resources Manager, Crown Poly, Inc. University of Redlands: BA. Alliant University; Ph.D CSPP

  • Default avatar
    Peter Lee Theodore
    Creative Director

    Founder of Leap Frog Design. Lead Graphic Designer at Robinson Printing, Engineer, California GeoTek, Harvey Mudd College; BA.

  • Default avatar
    Charles K Peters
    Chief Financial Officer

    Founder, Streit & Peters; Senior Accountant, Price Waterhouse. California State University at Fullerton; BA.


  • Default avatar
    Jeanne Mirer, Partner; Eisner & Mirer.
    Default avatar
    Charles F. Peters, CPA, AICPA, Partner; Smith Marion & Co.